Deliver a faster and more responsive mobile experience

By Fergus Wills VP - Service Provider Marketing, Enea

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In the ever evolving world of wireless technology, specifically, mobile networks, there is a clear focus on transmission of speed – overcoming the physics of 5G now moving into 5.5G and 6G, with each stage bringing faster speed, latency improvements and greater network efficiency. Data consumption is increasing exponentially as video account for more than 90% of 5G; customers are inherently buying into the advantage of speed.

We need to look at, and into, the data that the network is transporting; the lateral move is to look at the bytes of data from a protocol and application perspective instead of a “one size fits all”. Everything from fixed wireless access, smartphones & tablets and IoT devices – it is the data traffic, to and from the internet, that is essential for our day-to-day life, so the data mix, in the traffic, has to be considered if CSPs are trying to get more from the mobile network.

In respect of data and applications, the complexity and volume is increasing significantly (5G data access will consume 3-4X more than 4G simply because the data services will utilize higher speed connections with higher quality data requiring more data (bytes) to deliver the same service. Streaming is a great example with 70% of data in mobile networks streaming content (social media, clips etc.) – given a high bandwidth network streaming will occupy as much space as it can grab and pre-load caches on devices with content that may never be seen. In fact a leading CSP recently stated that the preload could account for as much as 20% of mobile traffic.

Looking at data from speed and volume perspective can enable a network to improve its competitive position – specifically for external testing – significant benefit can be achieved (up to 25%) from accelerating TCP (55%) of traffic and managing this against UDP (QUIC) to preserve user experience. CSPs could settle for average small gains here on performance e.g. 5% or they can change the game by 15-25% in a significant move.

On the endurance front, we know network rollout is not instant and that data traffic is variable – it is about consistency of experience & quality – even when the track is congested – and that’s why we can use our encrypted video manager to react to conditions, in real time, allowing more users to watch higher quality video – using superior data management of the application stream. Enea’s traffic management tools have shown to deliver high quality video with as much as 25% data savings in bytes, optimizing the delivery of encrypted video streams, enabling 20% more available capacity in the network for streaming.

Transforming networks and enterprises, optimizing capacity and quality of experience, we have assisted multiple CSPs in achieving significant performance gains in external testing, from drive testing to crowd sourced testing, using our traffic management capabilities, that maximizes network bandwidth, measure & maintain great user experience, harmonizes service & policy – 4G & 5G, detect & prevent fraud and improve effective bandwidth in congestion.