AI is revolutionizing industries, impacting customer experience through automation, enhancing digital innovation, and playing a crucial role in fraud prevention. It’s also essential in India’s digital transformation. Industry leaders stress the importance of prioritizing data security and ethical AI regulations to build trust and ensure sustainable growth.
Sandie Overtveld, SVP of Freshworks APAC & MEA
“Generative AI (Artificial Intelligence) has become a transformative force across various sectors, providing innovative solutions to complex business challenges. We observe three key changes AI introduces to enterprise software: workflow automation, co-pilot assistance, and data analytics for decision-making. As businesses rapidly adopt AI, its applications have been expanding in scope and impact. Smarter AI can now understand customer sentiments, handle simple queries, and free up agents.
For more nuanced or complex inquiries, AI can triage these accurately in real-time to the right agents. By leveraging tools like Freshworks’s Freddy AI, customer experience professionals can effectively address customer’s problems and enhance satisfaction through personalisation.
Riding on this AI wave, enterprises need to adopt AI-powered solutions to level up their customer and employee experiences, boosting efficiency and engagement.”
On topics of privacy, data security
“Across the globe, concerns around privacy, hallucination and data security are significant. To fully tap into AI benefits, we all have to prioritize data protection and ethical AI regulations to foster trust and large scale adoption.
Inherently, cloud providers have systems that are designed with a security-tuned foundation that is better at data security with AI only further enhancing the commitment. At Freshworks, FreddyAI Guardian leverages content filters to identify and mitigate harmful and toxic content as well as places shields against threats such as jailbreak, and prompt injections.
Gen AI can discover patterns, anomalies and rogue changes much faster than humans and immediately take action on them.”
Sameer Kanodia, the Managing Director and CEO of Lumina datamatics
“At Lumina Datamatics, we recognize the transformative potential of artificial intelligence as part of our comprehensive approach to advancing the digital revolution. By integrating AI into our services, we enhance our ability to deliver innovative, efficient, and scalable solutions tailored to our clients’ evolving needs. We prioritize continuous learning and development, with our research and development team constantly exploring new AI technologies to stay ahead of industry trends. While AI is a significant part of our strategy, it is one of many tools we use to drive progress. Our commitment to innovation, excellence, and delivering superior value ensures that Lumina Datamatics remains a leader in the digital revolution, continuously evolving to meet the needs of our clients.”
Joy Sekhri, Vice President, Cyber & Intelligence Solutions, South Asia, Mastercard
“In today’s digital age, artificial intelligence (AI) plays a crucial role in securing financial transactions. Every time a consumer swipes a card, taps a phone, or clicks ‘complete purchase’, AI is working behind the scenes to prevent fraud. The growing sophistication of cyberattacks requires equally advanced countermeasures. AI’s ability to analyze vast amounts of data in real-time allows organizations to detect even subtle anomalies and prevent fraud before it happens. Mastercard leverages AI to safeguard billions of transactions annually. The company’s AI-powered cybersecurity solutions have prevented over $35 billion in fraud losses globally in the last few years. Mastercard also leverages behavioural solutions to detect automation and prevent account takeovers. Moving forward, a collaborative approach by various stakeholders in the ecosystem will be essential to stay ahead of the evolving cybersecurity threats and ensure consumer safety.”
Anil Sethi, Vice President, Infrastructure Solutions Group, Dell Technologies India
“AI has played a crucial role in India’s digitization journey. As one of the top markets prioritizing the adoption of AI, the Indian enterprise landscape is preparing itself for increased synergies between man and machine, driven by a vast amount of data. However, according to the Dell Technologies Innovation Catalyst report, 97% of Indian organizations face data management challenges even though majority of these organizations claim they are prepared for the transformation that AI will bring in the next 5 years. For data to be truly effective, it must be near the applications and services that rely on it for efficient processing and analysis. AI integration across all levels of an organization will be essential to unlock the full potential of data, driving growth, optimizing productivity, enhancing experiences, and fostering innovation. By integrating AI at every stage, organizations can accelerate innovation more rapidly than ever and Dell Technologies’ ecosystem is the catalyst to enable this change.
Access to models and technologies can drive global progress and problem-solving, developing an ‘innovation engine’ that fuels a holistic growth including individual developers, startups, public sector entities, and enterprises alike. Open ecosystems democratize access across the tech landscape, fostering new AI breakthroughs and providing businesses with enhanced innovation and flexibility. This will enable growth in a secure, scalable, and innovative environment.
On the occasion of AI Appreciation Day, Dell Technologies underscores the importance of AI as an industry game-changer which will bring a plethora of opportunities to Indian businesses. To seize the competitive advantage of AI, India Inc. will first need to apply AI to their own private data. To do this they need secure, full-stack solutions: Ad-hoc solutions may not work at scale for AI and GenAI. By partnering with Dell, businesses can confidently advance their GenAI initiatives, knowing they have our support every step of the way. Our expertise in GenAI and its underlying hardware and software is extensive. We provide the largest suite of full-stack solutions to support the entire lifecycle, along with services for strategy, implementation, adoption, and scaling Generative AI solutions across the organization.”
Mohit Sood, regional managing principal, ZS
“AI powered advancements have played a significant role in addressing several challenges in healthcare and beyond. AI, in its various forms, including multimodal, generative, and predictive, has showed its potential for streamlining all aspects of the life sciences discipline including early diagnosis and disease detection, drug discovery and development, and patient engagement. The adoption and implementation of this technology is transforming India’s healthcare infrastructure, making it affordable and accessible. As we look to integrate and scale AI further, building trust among all stakeholders is necessary. It means keeping AI models relevant with the right knowledge, human empathy, and data and monitoring bias while ensuring cost efficiency.
At ZS, we understand the business challenges faced by our clients. Our platform and product solutions such as ZAIDYN, Max.AI are designed and developed to serve our clients across functional areas. We acquired companies like Trials.ai and Intelligencia.ai to further strengthen our capabilities to help our clients respond to evolving market needs. We combine our consulting services with the power of data, analytics, and technological sophistication, to continuously co-create and reinvent digital operating models. Humans are at the centre of driving AI transformation along with a concerted ecosystem effort to ensure its safe use.”