Mastering the Road: The Role of Driver Training in the Automotive Industry

By Neil Unadkat CTO and Co-founder at Intangles

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Navigating the complexities of the automotive industry, where each mile travelled holds the potential for progress, the emphasis on driver training transcends mere necessity—it emerges as the linchpin driving us towards a safer, more efficient, and environmentally conscious future. With the integration of fleet management systems, the role of driver training is increasingly significant in ensuring operational efficiency and safety in the automotive sector.

Driver fatigue, speeding, distracted driving, impaired driving, and improper loading are among the common causes of trucking accidents. This alarming trend underscores the necessity of reinforcing road safety measures and enhancing driver training with predictive analytics to address the rising fatality rates. Driver training programmes, augmented with digital twin technology and real-time data analysis, play a pivotal role in mitigating these risks.

Navigating Shortages and Safety

In 2023, the International Road Transport Union (IRU) reported a sharp rise in the shortage of truck drivers worldwide, with more than 3 million truck driving positions open in 36 countries, making up 72% of the world’s GDP. The logistics sector, particularly in India, faced a severe challenge with a shortage of almost 2.2 million drivers, leading to an estimated yearly loss of ₹60,000 Crore. This shortage significantly affects the flow of commerce and goods, highlighting the urgent need for more trained drivers.

However, the solution is not just to increase the number of drivers but to ensure they are well-trained and understand the importance of responsible and sustainable driving. A study pointed out that overloading trucks is a major safety issue, causing 10,000 deaths and 25,000 injuries on National Highways in 2020. This disturbing fact highlights the crucial need for comprehensive driver training programmes that focus on the risks of overloading and stress the importance of following vehicle capacity laws to ensure everyone’s safety on the road.

A Blueprint for a Safer Tomorrow

In the context of India’s road landscape, where alarming accident statistics underscore the urgency for enhanced driver training, the adoption of eco-friendly driving principles and fuel-efficient driving is indeed crucial. According to the Ministry of Road Transport and Highways, India reported 461,312 road accidents in 2022, resulting in 168,491 fatalities and causing injuries to 443,366 individuals. These statistics highlight the critical need for driver training programmes beyond basic instruction, including eco-friendly driving practices, regular vehicle maintenance, fuel-efficient driving, and avoiding overloading, which is key to fostering a safer and more sustainable future on the roads.

Paving the Way Forward

In an era of technology and automotive innovation, telematics emerges as the unsung hero. Telematics systems collect extensive data on driver behaviour, including speed, acceleration, braking, and more, which is instrumental in identifying specific behaviour that needs attention. For example, telematics data can easily detect frequent speeding or harsh braking. This data allows organisations to establish benchmarks for safe driving behaviour, tailor training programmes to individual drivers’ needs, and provide real-time feedback to drivers, helping them improve their behaviour on the road. Telematics data for performance evaluation is also significant, enabling organisations to assess the effectiveness of their driver training programmes and make necessary adjustments.

Additionally, initiatives like the Centre of Advancement of Road Safety (CARTS) are pivotal in spearheading the transformation towards safer roads in India. It is aimed at implementing Zero Fatality Corridors and District programmes to significantly reduce road accidents. By systematically addressing the root causes of road accidents through a comprehensive approach that includes the advancement of road safety education, the improvement of road and vehicle engineering, the enforcement of traffic laws, and the provision of efficient emergency care, CARTS embodies the multifaceted strategy required to mitigate the road safety crisis in India.

Shifting from Status Quo to Excellence

The automotive industry stands at a juncture, and the path forward necessitates a departure from the norm. Driver training is the catalyst that has the potential to redefine the industry. Imagine an industry where every driver embodies eco-driving principles, where accidents are not just reduced but become anomalies. It is not a far-fetched dream; it is a journey that begins with training, extends to responsible driving, and transforms the automotive industry from within. The automotive industry is not just about vehicles but about the people behind the wheel—armed with knowledge, training, and a commitment to a safer, greener future.