Micro Focus Looks to Establish a Strong Foothold in India

The Company hosts its 5th Annual flagship Event, Software Innovation Dialogue

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India, Bengaluru – June 21, 2019 – Micro Focus will play host to its fifth annual flagship event, Software Innovation Dialogue (SID) 2019 at the Grand Hyatt Kochi Bolgatty in Kochi. The event’s theme is “Bridging Now and Next” and is Micro Focus’ flagship customer residential conference in India.

The conference will be presided by Micro Focus’ APJ President Stephen McNulty, Micro Focus’ Country Director India Saurabh Saxena and Micro Focus’ Global Vice President, Corporate Marketing and Enablement Genefa Murphy. This exclusive conference will host over 100 senior representatives and IT leaders from country’s largest enterprises, major consultancies and various governments departments.

Micro Focus, the seventh largest pure-play enterprise software company in the world, is the partner of choice to 40,000+ enterprise customers worldwide, helping them bridge now and next. In India, Micro Focus is a key player across industries especially in the BFSI and Government segments and is rapidly increasing its ecosystem. True to the theme, the event in Kochi provided a platform for Micro Focus customers, industry dignitaries and partners to share their thoughts on the impact of digital transformation, bridging the gap in the journey and accelerating enterprise innovations. The event enabled its diverse audience to a deep dive on the nuances of confluence of speed & quality in the digital future for a better customer experience.

Each year, Micro Focus nominates an Innovation Ambassador to showcase their inventions and discuss how they are reshaping the dynamics of technology by unleashing new possibilities of a digital future. This year Micro Focus invited Harshwardhan Zala India’s youngest drone builder to take the stage and share his journey.

Micro Focus Lego City

On display intended to engage and attract the attention of customers and partners, the Micro Focus team created an interactive and educational display which will take the audience back to their childhood through the Micro Focus Lego City. It will show the functions, challenges and approaches customers often use when transforming to a Digital Enterprise, all through plastic bricks. The Lego City represents the stages of planning, building, delivery and running the IT management capabilities. This architecture is based on IT4IT (standard reference architecture and value chain-based operating model for managing the business of IT) and Micro Focus has abstracted this into 11 Functions and 10 Master Use cases.

“Every country, city and organization is becoming digital and innovation is key to capturing the opportunity. Over the last 20 years, our investments, global expertise, world-class innovation and deep partnerships have placed Micro Focus at the heart of the innovation ecosystem. Micro Focus offers unmatched portfolio of Enterprise DevOps, Predictive Analytics, Hybrid IT management and Security, Risk and Governance. Our proven customer centric technologies give industry customers the edge they need to connect their machines and assets, become more agile—and compete and win in a world of new opportunities” said Stephen McNulty, President APJ at Micro Focus.

Saurabh Saxena, Country Director, Micro Focus, India said, “We believe India is well on its way to becoming one of the largest digitized countries in the world, and we’re proud to continue our deep commitment to partnering with companies, communities and cities in the country. With our presence in India, we have focused on encouraging technology and innovation to help enable and empower customers to traverse the digitization journey.”

“We are excited to host the fifth annual Software Innovation Dialogue in Kochi and to provide a platform for our customers and partners to come together to capitalize on the unprecedented opportunities presented by this wave of digitization.”

For more information on Micro Focus Software Innovation Dialogue 2019 visit here.