In a dynamic interview, Mr. Steven Burger, Vice President of Marketing & Technology Center at Ricoh Asia Pacific and Latin America, highlights the remarkable 27-year journey of Minosha India Limited in partnership with Ricoh. The interview underscores Minosha India’s commitment to technological innovation, building enduring partnerships, and delivering cutting-edge printing solutions in India.
Read the full interview here:
TimesTech: Can you highlight Minosha India Limited’s key achievements and milestones during its 27 years of operation in India, particularly in its partnership with Ricoh?
Mr. Steven: In its impressive 27 years of operation in India, Minosha India Limited has achieved significant milestones, particularly in its partnership with Ricoh. We have consistently demonstrated unwavering commitment to technological innovation, customer satisfaction, and market leadership. Minosha India has been at the forefront of introducing cutting-edge printing solutions, revolutionizing the industry. Our extensive network of 250 dealers and service partners has further expanded our reach, fostering trust and reliability within the market. Minosha’s enduring partnership with Ricoh distributors is a testament to our success, showcasing our ability to build and maintain strong relationships while delivering exceptional technology solutions to customers across India.
TimesTech: How does Minosha India foster collaboration and success with its business partners? Can you share specific examples?
Mr. Steven: Minosha India cultivates thriving partnerships with its business associates through a three-pronged approach. Firstly, the company prioritizes nurturing long-term relationships, recognizing that trust and understanding are the bedrock of successful collaborations. Secondly, Minosha India ensures its partners stay on the cutting edge by providing them with the latest technology products and services promptly, enabling them to meet their customers’ evolving needs. Lastly, the company empowers its partners with the latest schemes and opportunities to foster growth.
One compelling testament to the effectiveness of these strategies is Minosha India’s enduring partnership with Ricoh distributors. Despite a dynamic and competitive market, the distributors of Ricoh continue to maintain their connection with Minosha India, showcasing our commitment to building and sustaining successful partnerships.
TimesTech: What strategies does Minosha India employ to maintain quality, build trust, and extend its reach to customers and partners?
Mr. Steven: Minosha India deploys a multifaceted strategy to uphold quality, establish trust, and expand its outreach to both customers and partners. Quality is maintained through a robust technology infrastructure and an extensive service network. With a network of around 250 dedicated dealers, Minosha India effectively extends its reach to customers, fostering trust within the market. This trust is further nurtured through the collaboration of 250 service partners who work closely with these dealers, ensuring prompt and reliable customer support.
Underpinning this approach is the company’s compelling motto, “XCEED – Achieve Bigger Milestones,” which underscores their unwavering commitment to delivering cutting-edge solutions. This slogan not only signifies their dedication to innovation but also cements the trust of customers who rely on Minosha India for advanced and dependable technology solutions. In this way, the company continues to strengthen its relationships, delivering value and reliability to both partners and customers alike.
TimesTech: Could you elaborate on Minosha India’s “connect.experience” brand philosophy and how it translates into meaningful customer experiences in the tech-savvy printing solutions industry?
Mr. Steven: Minosha India’s “connect.experience” brand philosophy represents a customer-centric approach that seamlessly translates into enriching experiences in the tech-savvy printing solutions industry. It underscores the company’s commitment to fostering meaningful connections between technology and users. This philosophy, coupled with the company’s slogan, “XCEED – Achieve Bigger Milestones,” drives Minosha India to provide not just innovative and reliable technology solutions but also personalized support and guidance to customers.
By understanding the unique needs of each client, they deliver tailored solutions and unmatched service, ensuring that technology isn’t just a product but a bridge to enhance business efficiency and productivity. In the tech-savvy printing solutions industry, “connect.experience” means customers receive not just hardware but a holistic partnership that empowers them to thrive in a fast-paced digital world, ultimately resulting in more efficient, seamless, and productive printing solutions.
